BSBA (Marketing Management) - CKSC

Chiang Kai Shek College | 菲律濱中正學院

CKS College (中正大學)

Progress Through Education

Bachelor of Science in Business Administration (Major in Marketing Management)


The Bachelor of Science in Business Administration Major in Marketing Management program is designed to prepare graduates for a career in product management, salesmanship, online marketing, services marketing, and marketing communications (advertising, PR, etc.).

As per CHED Memorandum Order (CMO) No. 39, Series of 2006:

The objectives of the program are:

  • Help students seek employment and entry level jobs or positions of responsibility as marketing manager, marketing executive, or marketing director.
  • Guide students in organizing and managing entrepreneurial activities if they decide to be self-employed.
  • Equip students with knowledge of the principles and concepts of marketing.
  • Prepare students to pursue a teaching career or graduate studies in business.

Specific Professions, Careers, Occupations or Trades

  • Management Trainee in Marketing
  • Marketing Assistnat/ Manager
  • Account Executive
  • Merchandiser
  • PR/ Advertising Assistant/ Manager
  • Service Crew
  • Order/ Billing Assistant/ Manager
  • Customer Service Agen/t Representative
  • Junior Sales Trainer
  • Receptionist
  • Product/ Brand Assistant/ Manager
  • Entrepreneur
  • Any Supervisory or Managerial Job in the Field of Specialization - Government or Private

Subjects Included in the BSBA Major in Management Curriculum :

 

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GRADE SCHOOL
6-DAY LEARNING CYCLE
小學「六日學習單元週期」

 Mar 9 (Mon)
 3月9日 (星期一)  

 Day 4
 第四日

 Mar 10 (Tue)
 3月10日 (星期二)

 Day 5
 第五日
 Mar 11 (Wed)
 3月11日 (星期三)

 Day 6
 第六日

 Mar 12 (Thu)
 3月12日 (星期四)

 Day 1
 第一日

 Mar 13 (Fri)
 3月13日 (星期五)

 Day 2
 第二日

 Mar 14 (Sat)
 3月14日 (星期六)

 Day 3
 第三日

JUNIOR HIGH SCHOOL
6-DAY LEARNING CYCLE
初中「六日學習單元週期」

 Mar 9 (Mon)
 3月9日 (星期一)  

 Day 3
 第三日

 Mar 10 (Tue)
 3月10日 (星期二)

 Day 4
 第四日
 Mar 11 (Wed)
 3月11日 (星期三)

 Day 5
 第五日

 Mar 12 (Thu)
 3月12日 (星期四)

 Day 6
 第六日

 Mar 13 (Fri)
 3月13日 (星期五)

 Day 1
 第一日

 

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